Stop talking about consumers.

Start engaging in meaningful conversations.

That’s advice for brands from Julietta Dexter, Chief Growth & Purpose Officer of Science Magic.

In an age when we are more connected than ever, the success formula isn’t just shifting products as fast as you can at the highest possible margin, but those that making your customers’ lives matter a bit more.

Which brands do you think are cultivating the best communities online?

Head over to Linked In and let us know if you agree.