Personal Branding 101 with Carl Reader, the Ground Work Needed Before You Become an “Over Night” Success

By July 19, 2018Podcast
Stand Out Online Episode 2

Be you. That’s who people really want to see. Carl Reader, a successful author, and entrepreneur joins Natasha to discuss how his unique appearance, simple messaging, and the showcase of his human side helped propel him to become a leading expert and advisor in the business industry.


“Business is simple. If I can do it, anyone can.”

-Carl Reader

Podcast Standout Online

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3:57  The start of building a personal brand

6:26  Measuring the initial success of social media visibility

9:13  Early strategies that kickstarted Carl’s success

12:06  Importance of credibility in building brands

16:06  Determining values and messages

22:51  Carl explains the benefits of being unique and how it’s helped him stand out and bring in various opportunities

29:01  Making accounting about business, not just numbers

Connect with Carl Reader:

We scale direct-to-consumer revenues for health, beauty and fashion brands.

Bolt Digital are industry leaders in direct-to-consumer ecommerce for health, beauty and fashion brands.

Our 9 step process acquires you new customers, and drives repeat purchase and brand loyalty.

We offer a unique D2C Accelerator 30 day trial during which we build and run your direct-to-consumer funnels to deliver new customers and sales. NO long term contracts or commitments.