Pioneering Digital PR

A new phenomenon is sweeping the most driven founders, visionaries, changemakers, CEOs, celebrities and ambitious employees.

Just as reality TV stars have used their daily lives to capture the attention of millions of television viewers, so are these individuals using their own regular working routines and their voices to entertain, educate and inspire.

The most successful of these individuals have full time editorial crews trailing their daily lives, and publishing the content in a mix of formats ranging from text through to videos through to audio across social media platforms, blogs, vlogs and websites.

The goal? To build themselves the most visible of personal brands online and turn themselves into the stars and leaders of their own micro-niche.

How are you building influence right now?

When it comes to PR and building profile, most people focus on the real world activity and very little of the online activity.

The online activities are far easier to control in frequency, reach and distribution..

 

Online has democratised exposure and taken PR direct to consumer.

Take control of….

Stand Out Online: The seminal book on how to build a profitable personal brand fit for the digital world written by our CEO Tash Courtenay-Smith

Contributors to the book include the likes of the TV presenter Jeremy Vine, the CEO’s Carl Reader and Cy Wakeman.

The message

No more wondering what angle a publication will take or whether they will truly say what you're trying to get across.

The frequency

You take 100% control of the timing and frequency of your publicity and reach.

The platforms

Instead of waiting to find out which publications will feature you, you publish across platforms and promote to the exact audiences you're trying to reach.

The positioning

Through strategic work we ensure that your key messages are always coming across.

Attention

Through content that is offers intrinsic insights and value, as well as being entertaining and engaging, you consistently capture attention over time.

How PR & influence are changing

Have you ever felt that ‘someone’ has come out of nowhere and now they seem to be everywhere? They’re being interviewed on podcasts, they’re on your Facebook feeds, they’re giving talks, they’re writing books and they’re even appearing in the mainstream media?

Which means their business is growing faster, their message is spreading further, their influence is more powerful and opportunities land at their feet.

The digital revolution means YOU can take control of your content, your distribution platforms and your influence.

The Bolt Team talk personal branding

We supply….

Your creative producer

Overseeing personal brand strategy and ideation

Your videographer

Regular filming sessions per month - reportage, fly on the wall & direct to camera

Your personal copywriter

To produce captions, blogs and newsletters

Your distributor

To ensure all content is repurposed and distributed across platforms

Let’s build your personal brand

If you have a project in mind or a personal branding problem to solve, fill in the form below or email us on hello@boltdigital.media

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